Two months ago I mentioned the Free Rice folks. Vocabulary testers generated about 4.8 billion grains in November and 7 billion in December and have averaged over 147 million per day this month for a possible total of around 4.6 billion in January.
One source suggests there are 36,590 grains per kilogram, others put the number near 50k. Using the 50k number it would mean they are donating about 3 metric tonnes of rice per day this month. That is a good result.
The site was developed by the folks who made the www.poverty.com site. There is some interesting OECD data about international aid on that site. Canada is in the middle of the pack, but still far behind the UK or the leading country Sweden.
The site is funded by advertising and the food is delivered through the U.N.'s World Food Program. The list of advertisers is much longer than two months ago. Current well-known companies include Orbitz, Fujitsu, American Express, Office Depot and Lego.
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